Nestlé has announced that it will use Airbus’s Pléiades Neo satellites to monitor its reforestation projects. In 2021, Nestlé announced the adoption of a “Positive Attitude to Forests” strategy aimed at forest restoration and conservation. Within its framework, the company plans to increase the use of satellite monitoring and undertakes to restore and grow 200 million trees by 2030, both on the territory of its activities and the activities of suppliers.

A pilot reforestation project has been implemented in the south of Thailand since last year. Pléiades Neo satellites monitor more than 150,000 shade-tolerant trees on farms where Nestlé buys coffee. The company said it would consider scaling up this project based on the experience gained.

Launched in 2021, Airbus’s Pléiades Neo constellation consists of four very compact, lightweight satellites providing 30 cm resolution imagery. The last two satellites, Pléiades Neo 5 and 6, which were supposed to be part of the grouping, were lost in December 2022 as a result of the unsuccessful launch of the European Vega C rocket.